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NYPA Launches 'More Cruisin' Less Fuelin'...No Foolin'!' Campaign to Highlight Fuel-Saving Vacation Destinations

For Further Information:
Karen White
315-764-0226, ext. 863
karen.white@nypa.gov

July 2, 2008

FOR IMMEDIATE RELEASE           

MASSENA—The New York Power Authority (NYPA) today announced its third annual summer travel campaign, “More Cruisin’ Less Fuelin’… No Foolin’!” The program, which will begin this Independence Day (July 4), is designed to encourage regional residents to try fuel-saving vacation travel and learn environmentally conscious energy-saving tips.

Activities start with a trip to NYPA’s admission-free Frank S. McCullough, Jr. Hawkins Point Visitors Center and Boat Launch at the St. Lawrence-Franklin D. Roosevelt Power Project and continue on to other nearby attractions in beautiful Northern New York.

“With gas prices continuing to rise, I think people are looking to see what they can do in their own area and avoid driving to far away destinations,” said Jill Chamberlain, community relations specialist at the McCullough visitors center at Hawkins Point. “There is so much to do at the visitors center and in the surrounding St. Lawrence Valley area—this is the perfect time for local residents to take advantage of the many hidden gems in their own community.”

Free information bags, including brochures on local family-fun destinations, are available at the visitors center. The information bags also contain a children’s activity book and fact sheets with tips on how to save fuel and use energy-efficient lighting and cooling during the summer season. Later this month there will be “Sweet Ideas” for saving energy offered by way of specially-prepared “Less Fuelin’-More Fortune” Cookies.

The visitors center offers many exciting hands-on exhibits on energy, electricity, history and the environment. A hybrid electric car is on display with information on its gas-saving features.

Every Tuesday through Aug. 26, the McCullough visitors center at Hawkins Point will feature free movies for the community. The family-friendly films will be shown as part of NYPA’s “Beat the Heat” summer campaign. Movies will be shown at 10 a.m., 1 p.m., 3 p.m. and 5 p.m. in the visitors center’s auditorium.

Visitors can also view a new video with information on the St. Lawrence-FDR project. The video, which debuted during NYPA’s 50th anniversary celebration of the first power produced at the project, includes new interviews and footage and can be viewed upon request.

The visitors center will be open as usual each day from 9 a.m. to 7 p.m. For additional information, please call (315) 764-0226 or visit NYPA on the Web at www.nypa.gov.

  About NYPA:

■    NYPA uses no tax money or state credit.  It finances its operations through the sale of bonds and revenues earned in large part through sales of electricity.  ■    NYPA is a leader in promoting energy-efficiency, new energy technologies and electric transportation initiatives.  ■    It is the nation’s largest state-owned electric utility, with 18 generating facilities in various parts of the state and more than 1,400 circuit-miles of transmission lines.

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